What was tried, what changed, and what it still does not prove

United Kingdom · Professional subscription portal

Professional subscription portal

£389.9m revenue and £256.3m statutory operating profit; £1,524 / month average revenue per advertiser per month.

Limit: Current churn by payer cohort, lead-to-close conversion, and the portion of revenue attributable to each product are not established by the selected source.

India · South Asian advertising and lead portal

South Asian advertising and lead portal

INR 4,507.44m billings with an operating PBT of INR -475.25m in the Info Edge annual-report record.

Limit: Customer-level renewal, lead conversion, acquisition cost by city and unit margin are not disclosed in the selected segment pages.

Indonesia · Integrated property, finance and home-services platform

Integrated property, finance and home-services platform

4.1m+ downloads, 40k+ agents and 1.8m+ listings are company-reported; the chapter keeps their limits visible.

Limit: Audited revenue, gross margin, completed transaction count, product-level payback, provider retention and the cost of guarantees are not disclosed in the selected sources.

Vietnam · Offline-to-online brokerage

Offline-to-online brokerage

Operations ceased on suspended in the cited report; the chapter does not isolate a single cause.

Limit: The public closure account does not provide audited runway, contribution margin, collection rate, customer concentration or a causal ranking of failure factors.

India · Paid assistance

Broker-free discovery with paid assisted execution

Fixed-term plans sell contacts, assistance and relationship-manager support around broker-free discovery.

Limit: The public plan pages do not establish conversion, margin or payback.

United States · Principal inventory

Principal inventory

$2.159bn inventory, 13,593 homes sold and $595m net cash used in operating activities.

Limit: Inventory-led speed carries balance-sheet and pricing risk; it is not a light marketplace fee.

United Arab Emirates · Developer service channel

Developer service channel

Emaar reports 38% more customer-centre service requests than in 2021, alongside fewer walk-ins.

Limit: This is a company-reported service-volume result, not app-only usage, conversion or ROI.

Singapore and regional portfolio · Innovation portfolio

Innovation portfolio

The Innovation Fund supported 63 pilots; separately, Sustainability X Challenge had 20 projects piloted or pre-piloted and 3 completed successfully.

Limit: These are separate program counts. No 63-to-20-to-3 conversion or ROI is established.

China · Managed brokerage and new-home distribution

Agent Cooperation Network plus developer sales

Observed in an audited filing and results exhibit. GTV is not revenue, and contribution is not consolidated operating profit.

Limit: The filing flags housing-cycle, developer-credit, listing-quality, privacy and regulatory risks. ACN causality is not isolated.

United States · Managed brokerage and new-home distribution

Licensed principal brokerage with independent agents

Observed public-company scale and cost structure, not a benchmark take rate for Bangladesh.

Limit: The model depends on licence rules, agent supply and transactions closing. Software does not remove the principal's legal or collection obligations.

Brazil · Managed brokerage and new-home distribution

Managed rental and sales workflow with partner agencies

Product and company-reported scale are visible. Transaction value is not revenue, and partner-sales growth has no disclosed control or denominator.

Limit: QuintoCred Garantia was closed in 2025 as the company concentrated the business. The source does not disclose product P&L or loss ratios.

India · Managed brokerage and new-home distribution

Broker-free discovery with paid assisted execution

The payer tension is the evidence: broker-free positioning can coexist with paid human work. Commercial conversion and profit remain unknown.

Limit: The brokerage-saved claim is not an audited outcome. A live page also does not prove repeat use or completed transactions.